Refined. Proven. Tailored in Time and Emphasis.

Our Approach

 

Methodology / Initiative Lifecycle

Successful innovation depends on creating many diverse ideas and using a proven methodology to select and develop the best ones. Our methodology to create, develop, test and launch new adjacent initiatives has been applied and refined over two decades. Each initiative flows through these phases with tailored time and emphasis.

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approach

 

Tools

 

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Human centered design

Human Centered Design

Impact Studio serves people. We start by involving the human perspective and experience in all steps of the problem-solving process; contextualizing, brainstorming, conceptualizing, developing and implementing.

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uncertainity

Uncertainty Analysis

Adjacent initiatives have intrinsically higher uncertainty than is typically encountered in the Core. Fortunately, fields such as Decision Analysis have developed methods to identify and reduce uncertainty in a direct and proactive manner thereby providing focus for the initiative team and transparency for the stakeholders.

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opportunity analysis

Opportunity Analysis

Predicting the size of an opportunity is a critically important and difficult task. The methods employed by Impact Studio first design explicit strategies that integrate the internal and external factors needed for success. The uncertainty and impact from these factors can then be viewed independently to build up a range of opportunities sizes.

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financial_model

Financial Modeling

Frequently, the financial model becomes the focal point for making an investment decision for a new initiative. Equal emphasis needs to be placed on evaluating the uncertainties and the impact they have on the financial model. Impact Studio provides an “uncertainty adjusted value” analysis to balance these perspectives.

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businessmodel

Business Model Design

The business model integrates all aspects of the initiative into one, cohesive hypothesis. The financial, service and information flows must represent the full system. Impact Studio pays equal attention to the needs of the target customer, our solution, financial model, internal and external partners, competition, trends, and more.

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evidencebased

Evidence-Based Execution Planning

Throughout the Initiative Launch phases, the aim is to address key uncertainties using an Evidence-Based Execution Plan. For instance, during the Incubate phase, we typically assess if the audience grasps and appreciates the new service as projected in the Investment Grade Proposal. In the Pilot phase, we focus on whether the solution is fully developed and if the organization is capable of delivering it.