Capacity-Based Pricing

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Randy Rosenberger, Associate Dean of Undergraduate Studies, College of Forestry, engaged Impact Studio to develop the Capacity-Based Pricing (CBP) initiative. The initiative kicked-off in February 2019 to lead the discussions for a more dynamic pricing model for non-resident students. The Core team's Investment Grade Proposal (IGP) was approved in August of 2019 and, under the leadership of Jon Boeckenstedt, Vice Provost for Enrollment Management, select colleges will be begin Piloting qualifying majors.

The Capacity-Based Pricing initiative’s objective is to increase undergraduate non-resident enrollment and graduation in majors where:

OSU has a comparative advantage at delivering these majors to the Pacific Northwest region and beyond;
Upper division core courses in these majors has excess classroom capacity;
Graduates of these majors are in demand by employers in the broader region; and
Primary constraint on accessibility is the full cost of non-resident tuition at OSU. OSU and the Colleges benefit by increasing net tuition revenue and extending the impacts of graduates in an intentional way.

Several colleges, including College of Forestry, College of Agricultural Sciences, and College of Earth, Ocean and Atmospheric Sciences have programs that meet the requirements above. CBP explores and recommends capacity-based pricing strategies and processes for non-resident recruitment, retention, and completion at the institutional level, while meeting the needs and goals of Colleges. Colleges will utilize these pricing strategies in cases when Oregon State has a strong program that could attract non-resident students on a selective basis to fill existing capacity.